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Want to Sell More on the Net?...
Change the Process to Change the Results!

Want to sell more on the Net? Write better. The power is in your words!

Unfortunately, at least 98% of small business sites start "at the end"... the sale. Great Netwriting is actually far, far more than writing great sales copy.

Before you write to sell, take an order, clear a credit card and ship a product...

You need traffic. PREsold traffic.

And sales copy does not do that.

That is why effective Netwriting is really a two-step process... PREsell, then SELL. And that requires two different kinds of writing...

1) Write to PREsell.

2) Then, and only then, write to SELL.

Now for the good news... you can do this. How? Take The Netwriting Masters Course. It is the only book about Netwriting that covers both PREselling and selling (every other book on Netwriting focuses only on writing to sell -- this itself is a reflection of that "starting-at-the-end" philosophy).

And now for the best news of all...The Netwriting Masters Course is free.

Effective Netwriting (i.e., the kind that generates income) is indeed something that anyone can accomplish. There is nothing magical or complicated about it. And you don't need an English degree or literary genius to do it.

You just need to follow the right process, the correct steps. And that requires you to make the critical offline-to-online business mindshift from "location, location, location" to...

"Information, information, information!"

Surfers on the Net are not looking for you or your business. People search for information, for solutions. So give them what they want. Well before you make your first sale, provide the information (i.e., high value content) that people are searching for, in a way that the Search Engines like. Create content that OVERdelivers what your visitors seek!

Most small businesses fail on the Net because they prepare to sell and collect money, before they have provided what their visitors are searching for... information. These small business owners build a Web site to sell and somehow figure that traffic will just show up and be willing to buy or hire immediately.

Wrong thinking... wrong process... no results! It's like pushing a string. You have to pull instead... pull targeted visitors into your site, PREsell them... then, and only then, sell.

Let's boil it down to four simple steps...

  1) Create the information that your prospective customers want.

  2) Attract targeted traffic -- win the Search Engine wars!

  3) PREsell your visitors -- build confidence (people buy from those they trust).

  4) Convert traffic to dollars -- sell (whatever that may be... hard goods, e-goods, services, even clicks on Google ads).

As you can see, the first three steps involve a completely different kind of Netwriting. Write to deliver what humans want... information. And write for two audiences, the Search Engine spiders and the humans. That's what effective PREselling is all about!

To date, all the attention about writing-for-the-Net focuses on only one of the four key steps, the last one. Yes, that last one is an important one (it can literally triple sales... or destroy all your good efforts if you write terrible sales copy).

But sales copy only gets a chance to shine after your PREselling content gets the first three steps "right/write."

The Netwriting Masters Course is the first and only course that shows you how to get the whole process correct... and it's free.

Join the "Top 2%" on the Net. PREsell with information-packed content, then sell with benefit-focused sales copy, smoothly converting your visitors into customers. This "1-2" power strategy is the core to building traffic and earning income on the Net.

Right thinking... right process... profitable results!

You can do the same.

Click here to download the free Netwriting Masters Course e-book. 175 KB - Windows and MacOs You are about to download a zipped file ("mynas-masters.zip"). Save it to your desktop. After you have downloaded, unzip it.

• Windows users need WinZip -- free trial
• Mac users need Stuffit Expander (v5.5 or greater) -- free software

Change the process to change the results.

Start building your traffic and income today.

Click here to download
The Netwriting Masters Course e-book.

This page last updated: Wednesday, October 19, 2005 11:49 AM EST

What's new at Sanders Consultation Group Plus.

We've been busy of late. There's a couple new search engine positioning tutorials, advanced button and menu generators, and added resource links to help out our fellow webmasters. If you haven't been by in a while, you might be surprised at some of the updates. To see all the updates, check out the updates page.

Affiliation With The Web Master's Den

We have added yet another resource to help out our would be webmasters. The Web Master's Den is another resource site with links to information for today's webmasters. Once you have looked into all of our resources, drop by and check out theirs.

Our New Affiliation With Adlandpro.

Even more resources for our visiting web masters at Adlandpro . You can find links to their resources in our web master resource area , or on the Adlandpro page.

About our Link Quality.

As with all of our links, they are all scrutinized heavily to ensure quality and deliverability to our visitors. Our online contact form is now available. Lastly but not least, we have also updated our partner's page. You'll actually find links to our partners now with descriptions of how they help Sanders Consultation Group Plus. Thanks for visiting Sanders Consultation Group Plus, keep checking back for frequent updates.

SCGP Announces an Affiliation With NewbieHangout

Sanders Consultation Group Plus is proud to announce that we are now considered a Contributing Author to NewbieHangout. As of last night we were informed that they will now also be hosting articles written here at SCGP.

This is a mutually beneficial relationship for BOTH websites not only in terms of relavent linking strategies, but also in content we will both be able to provide for our visitors. Stay tuned for future developments. And while you're waiting for them, why not drop by and visit Darla and Ken at NewbieHangout. They have allot of resources for webmasters.

Site of the Week

This week's site ( yeah, we know, clickfire stayed up a bit longer than a week, we might need to make this a MONTHLY site :o) ) is brought to you courtesy of Sean's Web Design Help Pages.

Sean's site offers some tools, some tutorials, and also some stuff on web accessibility. He's even published an interview with Jakob Neilsen, a reported usability expert. He also has a case study he published on Tesco's accessible website, a company that reportedly brings in £13m a year.

He tosses in some software tools and rounds the site out with some 3D text and design stuff. Drop by and take a look.

Search Engine Positioning Part IV and V

We have two new articles on search engine positioning now available. These articles look into link popularity and link relevancy, and then we show you how to use them to leverage your search engine positioning. The articles are VERY similar, and they should be, both go hand in hand with each other. We also added an article on the business side of the webmaster business. Look at what's needed to start your own webmaster business.

The PREsell concept

Wondering what the PREsell concept is and how it relates to your marketing efforts? Read this article and we'll outline it for you and tell you how to implement the PREsell concept to leverage your marketing efforts.

Other Articles Here at SCGP

Take a look at how the CANSPAM Act of 2003 will affect our marketing efforts, or look into Affiliate Strategy and ways to leverage your affiliate marketing efforts. You could also take a look into the personal side of a webmaster's life and read about time management for webmasters. You can find these articles in our webmasters resource area.